All of the tools and tips you need to start selling your art, exhibiting with confidence and building a profitable art business in one comprehensive course.
An online course for artists by Ekaterina Popova and Alicia Puig
What you'll get:
- 20+ digestible video lessons
- Content yours for life
- Bonus workbooks, gallery guides and sales strategy
What's Included:
Module 1
Building a Portfolio That Shines
What types of work to include
Photographing artwork professionally
Documenting and organizing
Keeping track of submissions and sales
Module 2
Website and Branding
Module 3
Build Your Success Toolkit
Tips for writing about art and a simple writing process
Prompts to guide writing your artist statement
What to include in your artist biography
How to format your artist resume and CV
Creating price lists for your potential clients
Module 4
How to Price Your Art
An introduction to money mindset
Art market research
Growing confidence in your prices
Pricing formulas
When to raise prices
Module 5
Setting Sales Goals
Module 6
Sales Mindset
Module 7
Business Registration
Module 8
Selling Art Individually
Module 9
Selling Art with Galleries
Module 10
Shipping Your Art
Module 11
Growing Your Audience
Where to network in person
How to reach out to new contacts online
Ways to expand your online presence
Options for advertising
Module 12
Collector Relationships
How to create a client profile
Where to connect with art lovers
Ways to deliver excellent customer service
Maintining collector relationships over time
Module 13
Abundant Opportunities
Where to look for art opportunities
How to evaluate opportunities
Best practices for pitching your art
Creating opportunities for yourself
Module 14
Artist Grants
Module 15
Artist Residencies
How to research residencies and find the right match
What to pack and prepare
Module 16
Setting Up Income Streams
What are income streams
Ideas for income streams for artists
How to know which ones are right for you
...and more!
+ Bonuses including a 50+ page gallery guide, selling art made simple, newsletter marketing and a vision board activity!